Your website is often the very first impression a potential customer will have of your business. At Glass House Strategies, we design clean, modern, and user‑friendly websites that not only look professional but are built to convert visitors into leads. Whether you need a full website or a focused landing page for a specific campaign, we make sure your online presence works as hard as you do.

A well‑structured website or landing page is critical because it acts as the digital “front door” to your business. If it’s outdated, confusing, or slow, you risk losing potential customers before you’ve even had a chance to connect with them. We ensure every site is mobile‑friendly, search‑optimized, and strategically designed to guide users toward taking action — whether that’s filling out a form, calling your office, or making a purchase.

Enhanced listings are a powerful way to make your business stand out in online directories. Think about your Google My Business page for instance. Instead of just having a basic name, address, and phone number, enhanced listings give you the opportunity to showcase images, videos, reviews, services, and more. This makes your listing more appealing and informative, increasing the likelihood that customers will choose you over competitors.

Why is this important? Because consumers often make decisions based on the information they see before they ever visit your website. A rich, detailed listing builds trust, improves visibility in local search results, and helps your business look polished and credible across multiple online platforms.

High‑quality video and creative content capture attention and tell your story in a way words alone can’t. We create professional videos, photography, and other visual content that showcase your products, services, and team.

Content creation is crucial in today’s marketing landscape. People engage more with visuals than text, and great content can be used across your website, social media, ads, and more to boost engagement and drive results.

Maintaining a consistent and engaging social media presence takes time and strategy. We manage your social accounts by posting relevant content, interacting with your audience, and keeping your brand voice consistent across all platforms.

Good social media management isn’t just about posting — it’s about building relationships. By staying active and engaged, you increase brand loyalty, stay top‑of‑mind with customers, and create a space where people feel connected to your business.

Search Engine Marketing (SEM) with Google Ads is one of the fastest ways to get in front of potential customers when they’re actively searching for what you provide. We create targeted ad campaigns that appear at the top of search results, driving qualified traffic to your site immediately.

The benefit of SEM is that it’s measurable and highly customizable. You can target people by location, time of day, keywords, and even device type. This ensures your marketing budget is focused on reaching the right people at the right time, giving you the best possible return on investment.

Search Engine Optimization (SEO) is all about helping your business show up higher in search results when people are looking for your products or services. We focus on creating keyword‑rich, well‑structured content and optimizing your website so Google recognizes it as a trusted and relevant source.

Indexed pages are a big part of SEO. The more quality pages Google can index on your website — each with unique, helpful content — the better your chances of ranking for multiple search terms. This strategy brings more organic traffic to your site, helping you attract customers who are actively searching for what you offer without relying solely on paid advertising.

Social media ads allow your business to connect with customers where they’re already spending time. We create eye‑catching, engaging ad campaigns on platforms like Facebook, Instagram, and TikTok to help you build brand awareness, generate leads, and drive sales.

The key advantage of social media advertising is targeting. We can pinpoint your audience based on interests, behaviors, demographics, and more. This ensures your ads are shown to the people most likely to respond, making your campaigns cost‑effective and results‑driven.

Your brand is more than just a logo — it’s the story, values, and personality of your business. We work with you to define your unique voice and visual identity so your brand resonates with your ideal audience.

Strong brand development builds trust and sets you apart from competitors. When customers connect emotionally with your brand, they’re more likely to remember you, recommend you, and remain loyal over time.

Display ads are visual banners that appear across websites and apps to keep your business top‑of‑mind. We design targeted campaigns that showcase your brand to the right audience, even after they’ve left your site.

Geo‑fencing takes targeting a step further by using location technology to deliver ads to people when they enter a specific area — like near your store or a competitor’s location. This hyper‑targeted approach ensures your message reaches the right people in the right place at the right time.

Streaming TV ads let you reach audiences on platforms like Hulu, Roku, and Amazon Fire TV. These ads combine the power of traditional television advertising with the precision targeting of digital marketing.

The advantage of streaming ads is that you can target by demographics, interests, and viewing habits — meaning your ad dollars go further and your message is delivered to viewers who are most likely to be interested in your business.

Print advertising is still a valuable tool for reaching local audiences. Whether it’s a newspaper, community newsletter, or local magazine, we create print ads that are eye‑catching and effective.

Print ads work especially well for building credibility and brand awareness in your community. They allow you to connect with audiences in a tangible way, often reaching people who may not be as active online

A strong business doesn’t just plan for growth—it plans for the future. Business succession planning ensures your company continues to thrive through leadership transitions, whether they happen gradually or unexpectedly. By identifying successors, outlining roles, and addressing ownership or operational changes, a succession plan protects your legacy, minimizes disruptions, and gives your team and clients peace of mind.

Whether you’re preparing for retirement, planning for unforeseen circumstances, or thinking long-term, succession planning is a smart, strategic investment in your business’s stability and value.